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Integrated Marketing Committee 

Committee Membership

Joseph Carr, Marketing & Communications (Chair)
Mark Caprio, Library
Janet Castleman, School of Continuing Education
Mark DeFanti, Marketing
Robert Driscoll, Athletics
Raul Fonts, Admissions
Kristine Goodwin, Student Affairs
Kristen Lainsbury, Marketing & Communications
Christopher Machado, Academic Affairs
Kevin Robb, O.P., Mission & Ministry
Kenneth Sicard, O.P., President's Office 

Committee Charge

 

(1) To identify potential "cross-selling" marketing opportunities and incorporate these opportunities into a final integrated marketing plan; (2) submit to the Cabinet a draft marketing plan; (3) coordinate College market research to complete cycle of marketing assessment; (4) review major elements of campus visit experience.

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